All of our portfolio companies are hiring. We’d love to help facilitate a match.

Director, Sales - New & Emerging Markets



Sales & Business Development
Kitchener, ON, Canada
Posted on Thursday, November 9, 2023

ApplyBoard simplifies the study abroad search, application, and acceptance process by connecting international students, recruitment partners, and educational institutions on one intuitive and personalized platform. ApplyBoard is a mission-driven, hyper-growth organization. It has been attracting dedicated individuals for more than eight years who are inspired every day to break down barriers to international education and take their careers to new heights at a company that will invest in their career growth. Our six core values are our compass in our mission to Educate the World and the foundation of our unique company culture. As an organization built on a foundation of diversity, it’s important that our team members are representative of the students from more than 140 countries that we support.

We’re building a movement - an education revolution.

We’re building a world where anyone, anywhere can have access to the best education regardless of where they were born. At our core, we believe education is a right, not a privilege. To that end, we’re building a company and a suite of products to lead the charge in transforming access to education.

ApplyBoard is an online platform that empowers students around the world to access the best education by connecting international students, recruitment partners, and academic institutions. We simplify the study abroad search, application, and acceptance process. Not only do we help students with their study abroad journey, but we also help academic institutions to find the best students globally. Our goal is to help enable better, more diverse, schools that are enriched with cultures from all over the world.

The Opportunity:

ApplyBoard is looking to hire a Director of Sales, to lead the development of new and emerging markets for our international recruitment business. Today, ApplyBoard has six developed Sales Regions including Latan America, South Asia, South East Asia, China, Middle East and Africa and we’re looking to expand. This is an exciting opportunity to build a global team from the ground up with aspirations to aggressively scale the number of sales account managers (International Recruitment Managers) serving our less developed study abroad markets. This role will be accountable for directing teams of International Recruitment Managers that are tasked with forming new relationships and expanding existing business with study abroad Recruitment Partners across ApplyBoards underserved countries. Gaining market share and relevance will be the ultimate goal. Responsibilities of this role will include managing the overall operations of the department , recruiting staff, developing sales leaders and creating marketing & sales plans while staying within budget. They will also submit weekly, monthly, and quarterly performance and progress reports to ensure the team's targets are being met or exceeded.

What you’ll be doing every day:

  • Build and direct a team of sales leaders responsible for leading teams of sales professionals and driving results

  • Set targets, performance plans, and rigorous objective standards for teams and sales representatives

  • Develop sales strategies to acquire new partners and expand wallet share of existing partners

  • Meet with sales managers one-on-one weekly to review performance

  • Deliver performance reviews for each sales leader once per quarter

  • Coach sales leaders and individual sales representatives one-on-one

  • Drive and manage a scalable sales and account management process

  • Ensure CRM and other technology adoption according to standards

  • Drive daily, weekly and monthly activities necessary to achieve objectives and goals

  • Hold regular skills training sessions with internal or external trainers

  • Recruit, select, onboard, and train new sales managers and international recruitment officers

  • Provide inspirational and motivational leadership to drive employee engagement and high morale

  • Maintain a deep understanding of customer needs and preferences

  • Project and forecast student enrollment by market

  • Track sales team metrics and share them with company leadership

  • Analyze sales results and develop plans to address performance gaps

  • Collaborate with marketing executives to develop lead generation plans

  • Monitor competition, economic indicators, and industry trends

What you bring to the table:

  • 10+ years or more of experience in sales roles, ideally working with customer or partner acquisition

  • 7+ years of leadership experience managing a sales team with a track record of quota achievement

  • Ideal candidate will be based out of Canada

  • Experience with building and implementing a Go-to-Market strategy

  • Having a successful track record of B2B sales

  • Experience creating and rolling out training manuals for sales and recruitment agents

  • Experience in managing client escalations

  • Experience managing a multi-million dollar budget

  • Equipped with a strong mindset of can-do attitude, result driven, analytical, creative, customer oriented

  • Effective verbal, written, presentation, negotiation and communication skills in English

About ApplyBoard

ApplyBoard empowers students around the world to access the best education by simplifying the study abroad search, application, and acceptance process to more than 1,750 institutions across Canada, the United States, the United Kingdom, Australia, and Ireland. Headquartered in Kitchener, Ontario, Canada, and with an additional operational office in Gurugram, India, ApplyBoard has helped more than 600,000 students from over 150 countries fulfill their study abroad dreams since 2015.

In 2022, Deloitte named ApplyBoard one of the fastest-growing technology companies in Canada for the fourth consecutive year, ranking #30 on the Deloitte Technology Fast 50 and #170 on the 2022 Deloitte Technology Fast 500 list. ApplyBoard ranked on LinkedIn’s 2022 Top Startups List in Canada in 2020, 2021, and 2022 and was recognized as CIX’s Innovator of the Year 2022 and the EY Entrepreneur of the Year 2022 Ontario Winner. In 2023, ApplyBoard India was Great Place to Work® Institute (India) certified for outstanding employee experience and workplace culture.

Thank you for your interest in joining ApplyBoard on our mission to Educate the World. Please note that only qualified applicants that have been selected for an interview will be contacted.

ApplyBoard welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.