Data Analyst
KOHO Financial
About KOHO
KOHO’s purpose is to empower Canadians to build a great financial foundation with products that are radically transparent and easy to manage. We first launched in 2017, and we have since built a community of over 1.5 million users. Leading investors around the globe believe in our vision, and we’ve successfully raised over $320M to make our vision a reality.
Discover our culture here and get the inside scoop from our team here!
About the Role
At KOHO, our Data Analysts are key contributors who transform customer lifecycle data into actionable insights that drive marketing success. We're seeking a motivated analyst who combines strong technical skills with growing marketing expertise to join our data team. In this role, you'll own the lifecycle and marketing analytics domain, working closely with lifecycle managers to build dashboards, analyze campaigns, and measure program effectiveness. The ideal candidate is technically skilled and eager to deepen their marketing analytics expertise, comfortable writing efficient SQL queries and presenting clear insights to stakeholders.
What You'll Do
Own the lifecycle and marketing analytics domain: handle both reactive tasks and proactively prioritize work in collaboration with your manager, building pipelines and dashboards for campaign analysis and customer lifecycle tracking
Own data models in DBT with performance in mind, implementing performance recommendations from team members and using advanced DBT features with guidance for lifecycle analytics
Produce polished dashboards with well-organized flow of information that tell clear stories about campaign performance and customer lifecycle metrics
Analyze lifecycle campaign performance, support audience creation initiatives, and contribute to program measurement using global control groups
Handle both reactive analysis requests and proactively suggest areas to focus on based on campaign performance and customer behavior patterns
Ensure new dashboards and analyses are always shared in relevant Slack channels, highlighting key insights about lifecycle campaigns and customer trends
Work autonomously once projects are scoped, receiving guidance at the start but delivering results independently
Effectively influence the data team by contributing to technical decisions, improving processes, and driving adoption of best practices
Who You Are
You have 3-4 years of experience in data roles
You consistently write high-quality SQL with readability and efficiency in mind, accounting for edge cases and ensuring accuracy in outputs
You own data models in DBT and implement them with performance considerations, capable of using advanced DBT features with guidance
You manage Git branches independently, resolve merge conflicts with minimal support, and provide constructive feedback in PR reviews
You have a deeper understanding of business strategy and independently navigate business context, applying insights to your work
You actively participate in meetings, clearly communicating findings and updates to stakeholders
You understand general marketing concepts and are eager to develop expertise in lifecycle analytics
A bonus if you have experience or an interest in any of the following!
Previous experience with marketing analytics or customer lifecycle analysis
Familiarity with Braze or similar lifecycle marketing platforms
Understanding of experimental design, A/B testing, or control group methodology
Experience with customer segmentation or audience analysis
Financial industry experience
Interest in marketing attribution, retention analysis, or customer journey mapping
What's In It For You?
We invest time and resources into making sure KOHO is as good as the people we hire. Here are some of the reasons we attract the best people:
🧘♂️ Balance Your Life - Company-wide summer wellness days, winter holiday closure, personal days, a wellness spending account, and maternity & parental leave top-up
💻 Remote First - Work from anywhere in Canada with a budget to set up your home office
🆙 Level Up - Access to an in-house certified performance coach and an annual training budget
🙌 The KOHO Culture - We have won 7 "Great Place to Work ®" awards since 2019
🤝 Be an Owner - Every KOHO employee gets a generous amount of equity with a 10 year exercise window
The KOHO culture is one of collaboration, creativity, and diverse perspectives. We are committed to building and fostering an inclusive, accessible environment for everyone. If you have any questions, concerns, or requests regarding accessibility needs, please contact peopleaccessibility@koho.ca and the People and Culture team will be happy to help.
AI Disclosure: KOHO uses artificial intelligence (AI) in certain aspects of its recruitment process to screen, assess, or select applicants. For any questions or concerns, please contact us at talent@koho.ca.
Note: this posting is for an existing vacancy that we are seeking to fill.
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